The vision that framed Present Professionally started over 20 years ago. Working with government and the private sector I saw that individuals and businesses needed help to identify personal, career, and business opportunities, and to then take clear and positive steps to grab those opportunities. The world has changed over time with the explosion of online opportunities for businesses and individuals. Digital Marketing for Business, Social Media, Business Website Marketing, and even online job hunting (with the associated changes in resumes and career documents) have become the norm over relatively few years. People need to adapt to the changing environment so they can grab opportunities and maximise the outcomes for themselves as individuals climbing the ‘career ladder’, or their business that’s trying to compete in ever changing business world.
I found early on that people are good at running their business or being a star employee, but don’t necessarily have the skills to put that in writing, or ‘up in bright lights’ for others to see and then engage with.
Business owners in Toowoomba, the Gold Coast, or elsewhere usually enjoy doing the work that led them into business in the first place. Often, they just need a bit of help and encouragement to put in place the marketing strategy and development systems, written resources and procedures so they can keep focused on what they do best.